I’m really lucky to work right next to Grand Central Terminal in NYC. Design is never much further than right outside the door. Yankee fever isn’t much further than right outside the door either. Model’s downstairs made a flag out of Yankee caps. How many people stopped and took photos? A gazillion a day.
In Grand Central there was a diamond promotion recently — had them all stopping and taking photos! This was made entirely out of red roses. As they faded, wilted and turned black they dramatically spelled out the fact that while red roses mean love, they do tend to droop — but diamonds are forever.
Inside the main terminal itself of course there’s huge design statements everywhere. What a gift this is — coming in on a train to this incredibe space every day.